October 19th, 2009
Skratch toiled and worked and sweated and pushed. Being a business was hard work! But over the weeks all of its efforts came together. The artists wove their magic with programmers and coders. Cheques were checked and press releases released.
Skratch felt that it should have some kind of ribbon cutting ceremony. It bought itself an ice cream cake and celebrated with its friends and family. After all, a business can't do it all by itself!
Finally, late at night when no one was around, the sheet that Skratch had covered SkratchTrack with stirred and shifted. Skratch Publishing's own SkratchTrack finally woke up and saw the world for the first time.
SkratchTrack was big, but not at all scary and had a pleasant voice.
'I'm ready to help!' it exclaimed! And it got up from bed and started to work.
Skratch looked in from the next room and nodded. This would work out just fine...
Months and months of planning go into building a business, and when you finally get to a point where you can open your doors to the world there's a sense of loss. All of that effort leading up to one day, and then that day comes and goes and you just get on with whatever it was that you were doing. The secret is that there's no start and end point for anything - Just keep trying to deliver the best service or product you can, and the rest will sort itself out.
-Skratch